Hotels First

Working With Us

Agents & LPA
Receivers

Hotels First works with agents, LPA receivers, administrators, asset managers and owner-side advisers where existing buildings may be suitable for hotel-led repositioning. We move quickly, work confidentially and provide a considered view on hotel repositioning potential from the outset.

If you have an asset that may have hotel repositioning potential, we want to hear from you, whether it is formally on the market or not.

We are particularly interested in larger office buildings, existing commercial assets and mixed-use opportunities in London and key UK growth markets where hotel use may unlock long-term value. We work directly with the relevant professional team and provide a clear, considered view on hotel repositioning potential without unnecessary delay.

Asset Focus

We focus on assets where the following characteristics can support a credible hospitality strategy:

  • Location and scale
  • Floorplate efficiency and key count potential
  • Transport connectivity
  • Corporate and leisure demand drivers
  • Planning potential and consents route
  • Technical deliverability

What Helps Us Review Quickly

For an initial review, where available, we typically look for:

  • 01Asset location and tenure
  • 02Existing use and occupancy
  • 03Guide price or transaction basis
  • 04Gross internal area and floor plans
  • 05Existing planning position
  • 06Current income or vacancy position
  • 07Relevant technical information
  • 08Transaction timetable and process

Full information is not required at first contact. We can provide an initial view from the available asset information and identify what further work is required.

How We Work

We work directly, confidentially and quickly. Where an asset has genuine hotel repositioning potential, we provide a clear view and move to structure the opportunity properly.

01

Initial Review

We assess location, scale, configuration, demand and planning context to establish whether a credible hotel repositioning case exists.

02

Repositioning Review

Where the initial review is positive, we assess the commercial, technical, operator and valuation pathway required to structure the opportunity.

03

Structured Outcome

Where appropriate, we move to align the asset with the relevant professional team, brand, operator and capital structure.

Agent & LPA Receiver Enquiries

Submit an asset opportunity
or enquiry.